Harlem, Light It Up!!

HARLEM, LIGHT IT UP! This year, 125th Street will kick off the holiday shopping season in a special celebration on November 21st, commemorating the 20th anniversary of the inception of the 125th Street BID and the 200th birthday of 125th Street.

Harlem Holiday Lights is a program to attract visitors to 125th Street. In addition to store activities, there will be a Scavenger Hunt, a Parade of Lights, and activities along the street.

All businesses along 125th Street can get involved and take advantage of this opportunity to attract visitors by decorating their storefronts and/or offering complimentary refreshments, hosting in store events, launching new products, creating their own give-aways, offering exclusive promotions, hosting in store appearances by celebrities, Santas, and more. There are unlimited creative ways to attract visitors to your business. 

Businesses west of Morningside Avenue are encouraged to participate! This is a great opportunity to attract visitors, promote your offerings, and join other 125th Street businesses in lighting up Harlem for the holidays. 

Please visit www.harlemlightitup.com to register the activities your store is planning for November 21st! The 125th Street BID will launch a promotion campaign to inform the community of your offerings and help you to attract business. Do not delay; we will begin promoting registered businesses within the week.

October Merchants' Meeting

On October 15th, the West 125 Merchants' Alliance, the steering committee for the 125th Street BID's expansion to the Hudson River, held our October Merchants' Meeting. A huge thank you goes out to Checkers (567 West 125th Street) for hosting us!!

The meeting focused largely on the upcoming Holiday Season and planning for Harlem Holiday Lights 2013. The Harlem Holiday Lights celebration is a street lighting event on 125th Street which will commence on November 21st to kick off the Holiday Season in Harlem. This year's celebration is special; 2013 marks the 200th birthday of 125th Street, as well as the 20th Anniversary of the 125th Street BID. We envision the Harlem community coming together to create and enjoy a huge festival with in-store and on-street activities. It is important for businesses to register their planned activities on the BID's Harlem Holiday Lights microsite, so that we can promote them free of charge. Attendees were enthusiastic about participating in this year's festivities. For other items discussed, view Meeting Agenda.
Due to the busy Holiday Season, the next meeting of the West 125 Merchants' Alliance will be on Tuesday, January 21st.
As always, please contact Jennifer Silverberg at jsilverberg@125thstreetbid.com or (212) 662-8999 with any questions about the BID's merchant organizing effort.

NYC Barber Battle!

New York City is gearing up for the Fourth BARBER BATTLE! Thanks to Kamal of Levels Barbershop (425 West 125th Street) for sharing.



Press links:
https://www.facebook.com/photo.php?fbid=450674995049491&set=pcb.45067527...
http://youtu.be/iATk-p7fVtQ
http://youtu.be/onXBax5vFsI
http://youtu.be/9C9u3oz4KrM
http://youtu.be/4a61E2yh4Fo
http://youtu.be/YAZPdU45OOo
http://youtu.be/4q4xmBpnKWE
http://blogs.wsj.com/metropolis/2010/11/17/barber-vs-barber-in-hair-war/...

West 125 Identity

As of our September 17th Merchants' Meeting,a new identify has been created for the effort that is taking place on 125th Street between Morningside and Marginal Street: West 125 Merchants' Alliance.

Our new name gives more formal recognition of the businesses coming together to identify and address conditions that impede growth, and it is a step forward in preparing to become a part of the 125th Street Business Improvement District. Now, the West 125 Merchants' Alliance is in the final stages of selecting a new LOGO to represent the group and its work in the community. If you are a member of the West 125 Merchants' Alliance and have not received an email requesting your vote, please contact Jennifer at jsilverberg@125thstreetbid.com

The next Merchants' Meeting will be held October 15th. The BID and the West 125 Merchants' Alliance are gearing up for the holiday season, and the next meeting will focus largely on how to best promote our community and businesses to attract visitors and show our Harlem Spirit this holiday season.